My Book: "The Next Wave of Retail: Anticipating and Preparing for the Future of Shopping" Book and Thank You

The Next Wave of Retail: Anticipating and Preparing for the Future of Shopping provides a glimpse into the retail world that may existin the near future, but this book is not just about the future but also aboutthe now and how you can stay relevant in a changed and transformed world. Thisis a book about options, an illustration of what is happening today and whatmay change in the future. It is about the consumer and their interactions withretail. I have spent the last 25 years of working with governments, global retail andfinancial institutions, and organizations building the digital foundation oftomorrow. However, the path to the future for me started in 2013, when I was inthe office of the late Tom Kaldec, Head of Technology at Tesco, the world's 2ndlargest retailer at the time, who later became a great friend and SVP ofTechnology at Target, an industry-leading retailer in the US. Tom said to me,"Ali, I want you to build the store of the future, but please do not focuson the technology but on our colleagues, customers, and values, create a visionthat is exciting but value-based and doesn’t come back to me asking for morebudget." At the time, I was working for Verizon, a US-based