Five Things Friday: Luxury in Riyadh, Shein Pop-Ups, Amazon Fresh Shifts, Retail Contraction & Burberry’s Comeback

This week on Five Things Friday, Alex and Simon unpack the retail stories shaping headlines and boardrooms:

Shein sparks backlash with a London pop-up designed for independents

Amazon Fresh shutters physical grocery stores—pivoting tech into airports and e-commerce

UK retail sales decline for the twelfth month straight, according to the CBI

Starbucks retrenches: closing UK stores while doubling down on experience-led formats

Primark trials in-store clothing repair, raising questions on sustainability vs. greenwashing

H&M Group shutters stores worldwide, while Arket opens on London’s King’s Road

Burberry turns heads at London Fashion Week with its Burberry Portraits campaign on TikTok & Instagram

The retail landscape is contracting, experimenting, and redefining luxury for the next chapter.

⏱️ Chapters:0:00 –

Intro & Riyadh luxury preview

Referenced sources:Amazon Fresh updateCBI September 2025 surveyStarbucks EMEA updateTikTok – @omo.orojeTikTok – Burberry PortraitsInstagram – Burberry Portraits Reelhttps://www.aboutamazon.co.uk/news/retail/amazon-uk-online-grocery-delivery-amazon-fresh https://www.cbi.org.uk/media-centre/articles/retail-sales-fall-for-twelfth-month-in-a-row-cbi-distributive-trades-survey-september-2025/ https://stories.starbucks.com/emea/stories/2025/emea-update-focused-on-getting-back-to-starbucks/ https://www.tiktok.com/@omo.oroje/video/7323298506976939296 https://www.tiktok.com/@burberry/video/7534720871588498710?q=burberry%20portraits&t=1758882300201 https://www.instagram.com/burberry/reel/DO8zvqmiMRD/