Five Things Friday APAC Retail Media’s Surge | Thailand’s Mega‑Malls | MUSINSA×ANTA | Urban Revivo

Five Things Friday — APAC edition. Guest Ryf Quail (NRF: Retail’s Big Show APAC) breaks down why retail media in APAC is set to lead globally, then we dive into Thailand’s mall renaissance, Uniqlo’s recycling roadmap, MUSINSA×ANTA’s China JV, and Urban Revivo’s global expansion.

Chapters below. Sources and links at the end.

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What we cover

• Why APAC retail media is outpacing the West, with China and the U.S. dominating spend

• Thailand’s malls (ICONSIAM, MBK, Central Group) as cultural engines and retail tourism magnets

• Uniqlo: recycled materials and the 2030 climate roadmap

• MUSINSA × ANTA: K‑fashion’s structured path into China via a joint venture

• Urban Revivo: China’s answer to Zara, scaling with new flagships and a design hub in London

Chapters / Timestamps

Show Links (put these on separate lines for YouTube parsing)

• Urban Revivo — About: https://global.urbanrevivo.com/pages/about-urban-revivo-hp0036

• MUSINSA × ANTA JV: https://about.musinsa.com/newsroom/musinsa-anta

• Uniqlo — Recycled Materials: https://www.uniqlo.com/id/en/special-feature/sustainability/recycle-materials

• NRF: Retail’s Big Show APAC (guest org): https://nrfbigshowapac.nrf.com/

• ICONSIAM: https://www.iconsiam.com/en

• MBK Center: https://www.mbk-center.co.th/en

• Central Group: https://www.centralgroup.com/en

• eMarketer/Insider Intelligence — Retail Media growth + China/US shares (summary): https://www.emarketer.com/ (specific references in “Research sources” below)

#RetailMedia #APAC #NRFAPAC #Thailand #Kfashion #Uniqlo #UrbanRevivo #Ecommerce