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podcast · 29/07/2025
Is Email Dead? Debunking the Myth with Ben Jackson, Klaviyo MD EMEA
Ben Jackson of Klaviyo explains why email still outperforms, how regional channel preferences are shifting (Germany loves WhatsApp, Nordics swear by SMS), and where AI genuinely moves the needle for retail CMOs drowning in data. Host Alex digs into practical roadblocks—from si…